About Us

Joe Shain, CEO

Founded and led for 25 consecutive years two of the industries leading DR Media agencies, Zenith Direct and SCP Direct which evolved into OMD Direct after it’s acquisition. A recognized architect of today’s Direct Response media practice remains on the cutting edge of shaping its ongoing evolution. And as a creative and out of the box thinker has been a key contributor to the ROI of some of the nations leading marketing companies.

Jack Maley, Creative Director

Experienced writer and Creative Director with deep experience in direct marketing television for the world’s largest brands. Skilled in product strategy, creative campaign development, video production for broadcast and online, and digital implementation all with the results-driven discipline of direct marketing lead conversion and ROI. Winner of multiple industry awards for developing DRTV campaigns that delivered for his clients.

Ashley Del Vecchio, Managing Director

Ashley has a strong foundation in direct response media, with account management experience spanning multiple categories, such as CPG, e-commerce, finance, insurance, pharmaceuticals, technology and telecommunications. In addition she has experience in integrated brand planning, corporate communications, media relations, journalism and television.